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Texas · Serving the United States

Independent revenue management, engineered for hotel owners.

Barnhill Revenue Services assigns every hotel a dedicated revenue strategist, runs daily pricing and demand analysis, and reports performance against your STR comp set every month. We work for the asset — not the franchisor.

May · RevPAR Index
vs. comp set
112.4 +8.2
NovDecJanFebMarAprMay
ADR vs. last year $182 +11.4%
90-day pace On track +3.6 points
Comp set 5 hotels −2 of 5 weaker

Compatible with the brands and systems your portfolio already runs

Brand names shown for system-compatibility reference. Barnhill Revenue Services is independent and not affiliated with, endorsed by, or sponsored by these brands.

FAQ

Common questions from hotel owners.

What is hotel revenue management?

Hotel revenue management is the daily practice of pricing rooms, allocating inventory, and steering distribution channels to maximize total room revenue against a defined competitive set. It combines demand forecasting, group displacement modeling, channel parity monitoring, and segment-mix planning into a continuous operating rhythm.

How is Barnhill Revenue Services different from a brand’s revenue management team?

Brand-supplied revenue managers are paid by the franchisor and optimize for brand-wide metrics. Barnhill Revenue Services is paid by the owner and optimizes for one number: your property’s RevPAR Index against the comp set you actually compete with.

Do you serve independent hotels, or only branded properties?

Both. Roughly a third of Barnhill Revenue Services engagements are independent or soft-branded properties. Branded properties benefit from our fluency in brand tools; independent properties benefit from our willingness to build the operating system they don’t get out of the box.

How is success measured?

Every engagement reports monthly against the STR competitive set you select with us during onboarding. The headline metric is RevPAR Index movement; supporting metrics include ADR Index, Occupancy Index, segment-mix shift, premium-room mix, and channel-cost percentage.

Ready to see what an owner-aligned operating system looks like?

Schedule a 30-minute discovery call. No prep, no pitch deck — bring one month of your STR report and we’ll talk about the index.

Schedule a Strategy Call